Communications students interested in online
degree programs have opportunities in both undergraduate and graduate
programs. A degree in communications can lead to careers in writing,
public relations, advertising, marketing or in other media-related
occupations.
Overview of an Online Bachelor's Degree in Communications Program
An undergraduate degree in communications provides skills in
communication techniques, innovative research and understanding mass
media. Students in this program learn about theories and models of
communication, social theory, communication ethics, business
communication and critical reasoning. Applicants must have a high school
diploma or GED.
Students may complete programs fully online or through a hybrid of
online and classroom work. The program is 120 credits and takes four
years to complete. In addition to communication courses, students are
also required to complete general education requirements in English,
math and humanities.
Online bachelor's degree programs require students to have Internet
access and an up-to-date operating system. Students attend lectures,
classes, submit assignments, and contact their instructor and fellow
classmates through a school's web-based system. Instructors may require
students to purchase software and textbooks for specific courses.
List of Common Online Bachelor-Level Communications Courses
Cultural Communication and Diversity Course
This course teaches students about the theories and problems related
to communications and cultural diversity. Global issues are addressed,
such as miscommunication, inequality and intercultural conflict.
Students explore the impact of new
information technology
in digital, broadcast and print media in this course. Additional topics
include social and political effects, ethnicity, race, gender, class,
sexuality, propaganda and public opinion.
Organizational Communication
The organizational communication course studies the success of
effective communication systems and teaches students how individual
behaviors affect group dynamics. Topics covered include conflict
management, human relations, decision making and organizational
diversity.
Graduates from online communications bachelor's degree program can choose from a variety of careers involving media,
public relations
and journalism. According to the U.S. Bureau of Labor Statistics (BLS),
median annual wages for entry-level careers related to communications
were $34,850 for reporters and correspondents, $51,260 for broadcast
news analysts and $51,280 for public relations specialists (
www.bls.gov).
Overview of an Online Master's Degree in Communications Program
Graduates of an online bachelor's degree program in communications
are prepared for master's-level work. Careers are often available in
management and leadership roles. In addition to completing courses, most
programs require students to complete a thesis to graduate. Some
programs offer concentrations in public relations, media, journalism and
integrated marketing. Those interested in enrolling in this program
must have a bachelor's degree in communications or related field.
Online communications master's degree programs offer flexibility of
full-time or part-time schedules. Internet access is necessary, and
courses are usually available 24 hours a day, seven days a week. Some
schools require unique software and computer specifications to access
their learning systems. Students communicate with instructors through
chat rooms, discussion forums and instant messenger. Additional
technical requirements include a web cam, microphone and headset.
List of Common Online Master's-Level Communications Courses
Communications Research Course
Graduate students learn advanced research methods in fact-finding,
data analysis and data collection. Students learn how to systematically
investigate topics using library resources, focus groups, interviews,
surveys and experiments.
Persuasion Course
Theories, concepts and approaches in persuasion are the concentration
of this course. The course also explores, compares and evaluates why
certain approaches are psychologically persuasive.
Communication and Social Responsibility Course
Students in this course study the legal and ethical issues in mass
media. The course teaches students about conflicts of interest,
advertising practices and privacy.
A master's degree in communications may offer career advancement
opportunities in executive and managerial roles. The BLS reported in
2008 that median wages in communications related positions were $80,220
for advertising and promotions managers and $108,580 for marketing
managers.
Continuing Education
A Doctorate in Communications program is available for graduates with
a master's degree. Applicants must submit GRE scores, three letters of
recommendation, transcripts and a resume. Graduates are able to teach at
the university level and perform research in communications. Online
programs at this level are rare, and students may need to enroll in a
traditional on-campus program.
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