Monday, 21 May 2012

Online Sales Courses and Classes Overview

Online sales courses are available from a number of 2- and 4-year schools across the country. Distance learning classes in management, personal selling, sales techniques and business ethics are available through undergraduate and graduate programs in business and marketing.

Online Sales Courses and Classes Overview

Online sales courses are typically found in bachelor's and master's degree programs in marketing and business administration. These programs may offer students the option to specialize in technical sales, service-oriented sales or sales management. The courses help students apply these skills to the jobs in which they may already be working, opening up opportunities for career advancement.

Course Requirements

Online students will need regular access to a computer with Internet access and an e-mail account. Word processing and spreadsheet software will be essential for business-related courses. Class participants must know how to access the school's Web-based learning system prior to the start of the course.

List of Online Sales Courses

Personal Selling Course

This introductory course focuses on the development of long-term relationships between buyers and sellers. It reviews basic selling theories and methods, and it outlines the differences between industrial and consumer selling. Classes include role play in persuasive communication and training to develop good time management skills.

Sales Management Course

Potential sales managers will learn the skills needed to maximize revenue through the effective use of a sales organization. Emphasis is placed on efficiency and sales force motivation within business-to-business selling scenarios. Classes include employee evaluation methods, sales organization models and compensation.

Basic Selling Techniques Course

This course highlights the retail, direct selling and wholesale aspects of the sales environment. Students learn to apply and master the basic techniques behind successful selling by planning and executing sales presentations.

Advanced Selling Techniques Course

Students continue to master sales demonstration techniques, learn organization and territory management skills and practice time management. Classes stress sales prospecting, client analysis and effective sales persuasion.

Sales Contracts and Negotiations Course

This course emphasizes the tactics and principles that drive successful sales and contract negotiations. Classes utilize group interaction and individual scenarios to practice strategic selling techniques and understand the underlying principles. A course in basic selling techniques may be required before this course.

Sales Engineering Techniques

This advanced course outlines the essential skills required for selling to technical businesses, such as mining, construction and industrial manufacturing. Students analyze the principal methods for selling and delivering technical systems, products and services on a business-to-business level. Courses in advanced electronic presentations may be required.

Presentation Strategies Course

An examination of the practices and principles necessary for effective sales presentations. Classes cover the five basic sales presentation types, including seminars, memorized presentations, teleconferences and team presentations. A course in advanced electronic presentations may be a prerequisite.

Sales and Service Ethics Course

This course provides a review of the role business ethics plays in sales and service careers. Classes discuss the ethical and moral issues that may arise within the sales experience. The use of group interaction, role play and individual experiences will help students examine the application of professional and ethical principles to the selling process.

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